You've built something worth growing.

We find where your business is leaking, lost time, lost revenue, a process that quietly breaks down, and we fix it. Sometimes that's a new website or a custom app. Sometimes it's an SEO audit, a hard look at how a process actually runs, or teaching your team to use AI well. The common thread is taking enterprise-grade technology and bringing it down to a scale a small business can actually use. We're firm on one thing: AI can't fix a process that's broken. We find the leak first, then bring the right tools to it.

Keelworks is led by Michael Rausch. For a decade he worked in enterprise customer success, sitting across the table from executive teams and managing a portfolio worth more than $25 million. He has been in the room where the big technology decisions get made, and he built Keelworks to bring that level of thinking to growing businesses in Wilmington and beyond.

Every engagement starts with the AI Audit, a clear-eyed look at where you stand and where AI can genuinely help. It's a focused 1-2 week engagement starting at $3,000, and you walk away with a written plan whether or not we keep working together. The plan is yours to keep and run, with or without us.

No. The audit stands on its own. If it makes sense to keep going, The Hold is our monthly retainer with three tiers: Anchor, Keel, and Compass. You scope it to what you need.

The Hold is our ongoing fractional AI partnership. Instead of hiring a full-time technical lead, you get a senior brain in your corner, someone who attends your meetings, learns your operations, and helps your team use AI confidently.

Most consultants drop a report and disappear. We stay in the work, build alongside your team, and make the calls that require real judgment. And we'll tell you when AI isn't the answer. Fixing the underlying process usually comes first, and that honesty is the whole point.